📱 Nokia was once the dominant cellphone manufacturer with over 50% of the global market.
💸 Nokia's sales and revenue suffered a massive decline with the rise of smartphones.
💪 Despite facing significant challenges, Nokia has managed to stay in the market and has seen success in recent years.
📱 Nokia's PE ratio is undervalued at 5.
⬇️ Nokia's downfall began in 2007 with the announcement of the iPhone.
💡 Nokia's focus on hardware over software led to their decline.
📱 Nokia neglected upgrading internal components, leading to phones without 3G capability while competitors had moved to 4G.
🏷️ Nokia struggled with branding their smartphones, lacking the strong identity that Apple and Samsung had.
💼 Nokia's overconfidence in their brand and association with older cell phones hindered their ability to compete with Samsung and Apple.
⚡️ Nokia partnered with Microsoft in an attempt to revive their presence in the smartphone industry.
📱 The Microsoft partnership did not address Nokia's fundamental issues with software and hardware.
💥 Both Nokia and Microsoft displayed overconfidence, with Microsoft even staging a fake funeral for Apple.
👍 Nokia's branding improved with the launch of Lumia phones.
😞 Nokia's position worsened under Elop's leadership.
💯 Elop used Nokia's leverage to force Microsoft into an acquisition.
Nokia sold off their phone business and focused on revamping their network business.
Nokia became the first to demonstrate a 5G ready network in 2016.
Nokia returned to the Fortune 500 as the world’s 3rd largest telecommunications equipment manufacturer in 2017.
Nokia partnered with Google to bring the first Nokia Android phone to market in 2017.
Nokia's late entry into the market makes it unlikely for them to challenge Apple or Samsung.
📱 Nokia has managed to survive by selling affordable smartphones, shipping around 10 million units annually.
👥 After losing their business to Microsoft, Nokia focused on networking equipment and revitalized their brand as a successful player in the smartphone market.
💼 Nokia's strategy of salvaging what they still had instead of recapturing their past success allowed them to stick around.
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