Understanding the concept and importance of Marketing

Learn about the purpose and studies of Marketing, providing solutions and satisfying needs.

00:00:00 Learn about the purpose and studies of Marketing, which serves as a PUB for hanging out with friends or a store for buying car parts. It involves providing solutions and satisfying needs.

📱 Marketing is like a pub for hanging out with friends or a store for buying spare parts.

💡 Marketing focuses on providing solutions to fulfill value and meet needs or desires.

📚 Marketing studies the elements of value and the goods or services related to needs and desires.

00:01:04 Understanding the concept of marketing and its purpose in creating value by satisfying needs and desires.

Marketing is a dynamic environment that involves exchanging needs and desires for value.

In the case of a pub owner, creating a space for people to share a meal, chat, drink, and meet new people in exchange for something of value.

The concept of marketing is studied from a business perspective by experts like Dr. O C Pherrel.

00:02:06 This video explains the concept and importance of marketing in creating and participating in markets to meet consumer needs and benefit businesses.

📚 Marketing is the process of creating and satisfying markets by meeting consumer needs with specific products or services.

đŸ’Œ Marketing involves activities that aim to create new markets or participate in existing markets, focusing on meeting consumer needs and benefiting the company.

🌟 A unique quality or offering in a market presents a commercial opportunity that can be pursued through marketing.

00:03:13 An overview of marketing, its purpose, and its study. The video emphasizes the importance of adapting to changing markets. Please share and subscribe for future content.

👉 Marketing is a dynamic field that focuses on understanding and adapting to changing markets.

📚 It involves analyzing consumer behavior, developing strategies, and implementing techniques to promote products or services.

🔍 Marketing also encompasses the study of the marketing mix, which includes product, price, place, and promotion.

Summary of a video "Qué es MARKETING, para qué SIRVE y qué ESTUDIA" by Jorge Méndez on YouTube.

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