Cristiano Ronaldo's innocent gesture of removing Coca-Cola bottles from in front of him caused a significant drop in the company's stock.
The incident happened during a press conference before the Hungary-Portugal match in the UEFA Euro 2020.
The impact was immediate, resulting in millions of dollars in losses for Coca-Cola.
📉 Cristiano Ronaldo's gesture of removing Coca-Cola bottles caused a 1.6% drop in the company's stock, resulting in a loss of $4 billion in market value.
🔴 This was the first time Ronaldo publicly expressed his opposition to sugary drinks and emphasized the importance of a healthy diet, especially for children.
👨👦 Ronaldo's stance on promoting a healthy lifestyle may be influenced by his relationship with his son.
👨💼 Cristiano Ronaldo's rejection of Coca-Cola caused significant financial losses and viral reactions.
🌍 Many fans compared Ronaldo's action to Lionel Messi's endorsement of a rival brand.
💰 The repercussions of Ronaldo's action included loss of money and the creation of viral videos and memes.