Decrypting the TikTok Algorithm: Exposing How to Go Viral
Learn how the New York Times exposed the TikTok algorithm and its focus on user retention and engagement. Discover strategies to increase video reach and go viral on TikTok.
00:00:00 Learn the key findings from a leaked document revealing how the TikTok algorithm works and how to leverage it for growth on TikTok.
📄 A leaked document obtained by a New York Times columnist explains how the TikTok algorithm works.
📈 The document provides insights on how to leverage the algorithm to grow on TikTok.
💡 The algorithm focuses on four key factors to determine content visibility on TikTok.
00:01:06 This video reveals how the TikTok algorithm understands our behaviors and preferences to keep us engaged and on the platform longer.
The TikTok algorithm is based on user value, long-term user value, creator value, and long-term platform value.
The algorithm learns from our engagement behaviors, such as getting bored and consuming cultural-oriented content.
The algorithm prioritizes factors like likes, comments, captions, sounds, hashtags, and the duration of video watching.
00:02:09 The New York Times exposed the TikTok algorithm, revealing its focus on user retention and time spent on the platform to keep users addicted.
🔍 The leaked document reveals that the TikTok algorithm focuses on retention and time spent to get more users and keep them addicted to the platform.
⏰ The overall watch time, video completion rate, and re-watch rate are crucial factors for a video's success in the TikTok algorithm.
00:03:12 The leaked document reveals the TikTok algorithm's scoring system and warns against using baiting techniques. Future updates aim to remove these videos from the 'For You' page.
📄 The leaked document reveals the exact formula that the TikTok algorithm uses to score videos on the 'For You' page.
🔍 TikTok actively suppresses 'like bait' videos, which are videos that encourage users to double tap or engage in certain ways.
⚠️ The algorithm aims to remove 'like bait' videos from the 'For You' page in the future.
00:04:16 The TikTok algorithm values watching related videos for longer. Playlists and bingeable content are effective strategies for increasing views.
🔍 The TikTok algorithm has been updated to surface certain videos less frequently.
🌍 Cultural references in TikTok videos require users to seek additional context.
🎬 Creating playlists and bingeable content is crucial for success on TikTok.
00:05:19 The New York Times revealed insights into the TikTok algorithm, including how to increase video reach. Creators should focus on monetization and engagement.
The TikTok algorithm prioritizes content that is attached to playlists and encourages viewers to watch all videos in the playlist.
Creator monetization is a key factor in the TikTok algorithm, and it may prioritize videos that are more lucrative.
The New York Times exposed the TikTok algorithm through a leaked chart and discussed its impact on content strategy.
00:06:23 Strategies to go viral on TikTok are revealed in this video.
📰 The New York Times exposed the TikTok algorithm.
🔍 The video shares consistent and repeatable strategies to go viral on TikTok.
🌟 The video aims to empower viewers to increase their TikTok presence.
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