👤 Introduction to the entrepreneur and the purpose of the interview.
💡 Highlighting the importance and impact of successful entrepreneurs in society.
🌟 Acknowledgment of the entrepreneur's achievements and recognition from various institutions.
👨💼 Javier Larragoiti is recognized as an entrepreneur who combats obesity and climate change.
🌽 He developed a sugar substitute called 'Punta Helina' using agricultural waste, benefiting small maize producers in Mexico.
💪 The product helps diabetics and promotes a healthier lifestyle, while reducing carbon dioxide emissions.
📌 The idea for Xilinat, a sugar substitute, came from the founder's father being diagnosed with diabetes and struggling to give up sugar.
🌱 The goal of Xilinat was to democratize a previously expensive product and provide a more affordable and accessible sugar substitute.
👨👩👦👦 Xilinat offers benefits to people with diabetes in terms of maintaining a healthy diet and managing their sugar intake.
⭐ The product has the same taste as sugar but with health benefits.
🦷 It protects teeth against cavities and is low in calories.
🌽 The product can be obtained from maize, addressing the issue of accessibility.
🌽 We convert agricultural waste, specifically corn cobs, into a bioethanol product called hilton.
⏰ It took us almost 3 years to conduct laboratory tests and overcome technological challenges before achieving our first patent.
🚀 Our main challenge now is to scale up our technology to reach more markets.
🌱 The interviewee embarked on a four-year journey to create a sustainable and exclusive intellectual property.
🏆 The interviewee emphasizes the importance of teamwork and societal impact in their company's mission.
💪 The company focuses on gender equality within their team and improving the living conditions of their suppliers.
🌍 It is important to find ways to help the environment and society without compromising business ideas.
💼 Business ideas that can scale have the potential to make a significant impact on people's lives.
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