Developing and Scaling a Service: Earn up to €10,000 per Month!

📋 How to create and scale a service to earn over €10,000 per month.

👥 The importance of personal branding and how it relates to starting a service business.

⌛️ Realistic expectations and responsibilities of being self-employed.

The speaker has a background in social media and branding, and started their own media branding agency in 2017.

They emphasize the importance of understanding the algorithms of different social media platforms in order to be successful.

Market analysis is crucial for identifying gaps in the societal discourse that can be addressed with a unique service or product.

Identify the needs and problems of businesses by monitoring social media platforms, Google Trends, search queries, and YouTube videos.

Exploit areas where there is a high demand for expertise but a lack of established experts.

Engage in offline conversations to sell online services, as personal interactions have a stronger impact.

Understand the target audience, their specific problems, thoughts, and attitudes towards relevant topics.

🔍 Market analysis and finding a gap in the market is the first step in developing a service.

🎨 Creating a prototype and focusing on the core service rather than external factors is important in the early stages.

💼 Developing a personalized service for individual customers and focusing on their specific needs leads to success.

👤💰 When developing your own service, focus on understanding the needs of your target customers rather than trying to cater to different customer segments.

🛒💡 Simplify the decision-making process for your customers by offering a limited range of options and avoiding overwhelming them with too many choices.

📣🔐 Build your personal brand and create a story around your product to establish trust and credibility, rather than relying on loud marketing tactics.

💼💡 Start by selling a prototype of your service, gather feedback, and continuously improve your product before scaling or expanding your business.

📈🔧 Focus on maintaining the quality and excellence of your product before taking on too many customers or delegating tasks to others.

📝 Scaling a business requires initial investment in hiring employees, implementing automation, and expanding resources.

🏢 When scaling a business, it is important to prioritize hiring and training quality employees over outsourcing to freelancers or seeking short-term gains.

📈 To grow a service-based business, focus on expanding the range of services offered and establishing partnerships rather than diversifying into unrelated fields.

📚 Developing a personal brand involves determining your core theme, crafting your brand story, identifying your positioning, defining your target audience, and establishing your brand design.

📢 Creating a brand also involves developing formats, building reach and community, and engaging with new players.

💼 The speaker shares their personal experience of successfully building a service-based business through branding, generating substantial revenue in previous years.