π True personalization using AI and Chrome extensions, with a focus on breaking down personas at a sales leader or content writer level.
βοΈ Subject line personalization is becoming crucial, not only for improving email response rates but also for adding a unique touch.
π‘ Content and word impact are more important than ever, emphasizing the need for surgical and specific messaging addressing customer pain points.
π§ Email personalization is important to avoid detection by algorithms and prevent emails from going to the clutter inbox.
πΌ Gatekeeping solutions can help keep email content out of clutter inboxes.
π Calling and using personality AI can improve response rates by tailoring communication to the recipient's preferences.
β¨ Personalized subject lines can greatly improve response rates in cold calling.
π Top tier callers who adapt their approach to the person they are calling tend to have more success.
π’ Implementing personalization strategies can be challenging, but it is worth it, especially for Enterprise accounts.