Tips for Funnel Building and Email Deliverability

🔑 There is no way to swipe or copy a funnel, so it must be rebuilt from scratch.

💼 High Level offers different plans for creating and reselling funnels, but tech support is not provided for the clients.

📸 While it is not recommended, one can take screen captures of existing funnels for graphical inspiration.

📧 To maintain user engagement on an email list, include a button in the first email sent after the lead magnet.

✉️ To effectively unsubscribe users from the email list, provide a trigger link that removes them from the workflow.

💼 To improve email deliverability, consider using an IP warm-up service that opens and clicks emails to establish a better reputation.

📚 Genesis Automations provides instructions and support to help improve deliverability and avoid being marked as spam.

💌 Adding DKIM, SPF, and DMARC records to your domain can increase email deliverability and prevent emails from going to spam.

💻 High Level offers a cost-effective alternative to Kajabi for hosting courses and building sales funnels.

Google Sites is recommended as a free and basic funnel builder for beginners.

Convertkit is suggested for learning email marketing and automation.

Offer Cure is praised as a great course layout to follow for building courses.

📚 The video discusses the structure and content of a course, including sections on testimonials and what's included.

💡 The importance of establishing credibility with potential customers is emphasized, and the idea of solving customer problems is highlighted.

💰 The concept of an offer stack and the value it provides is explained, along with the suggestion to include pricing at the bottom of the page.

💡 The perceived value and outcome of a course are important factors in selling it.

🔑 Creating a value stack to show everything that customers will get can help increase perceived value.

💰 Introducing an affiliate program can provide customers with an opportunity to make money while learning and increase engagement.

📢 The speaker mentions that a significant number of sales came from referrals from affiliates, highlighting the effectiveness of their affiliate program.

⏰ There is a limited-time offer with a discounted price for a product, but after 72 hours, the price increases, emphasizing the importance of making a purchase within the given time frame.

💻 The speaker discusses the design of a welcome page for customers who have made a purchase, providing a step-by-step guide on how to make the most of the course and affiliate program.