π‘ A simple but powerful sales technique called the three boxes can convince customers to buy more.
π° Instead of a simple yes or no, offering two choices with different price points can influence customer decisions.
πΏ The majority of people prefer the smaller option when given a choice between two sizes.
π° Consumers are more likely to choose the option that saves them money.
π₯ Introducing a third choice can influence the consumer's decision-making process.
π¦ Offering different size options creates contrast pricing and increases the likelihood of customers choosing the middle-sized option.
πͺ To maximize sales, present a high-priced, extravagant offer that most people won't choose, a mediocre offer that is unappealing, and a compelling middle-sized option.
ποΈ The goal is to encourage customers to choose the profitable middle-sized option for increased sales.
π‘ When presenting customers with options, offering three choices tends to be the most effective.
π‘ Making the middle option the most compelling can increase the likelihood of customers choosing it.
π‘ Using additional features or enhancements can justify a higher price point for a product or service.
π° Offering different price options, including a high-end option, can entice customers to make a purchase.
π¦ Creating three tiers of products or services, with varying degrees of luxury and cost, can cater to different customer preferences.
π₯ A significant percentage of customers are willing to pay for the best option available.
π Using a decoy product with more features and benefits creates the perception of value for customers.
π Contrast pricing, with a higher-priced option and a lower-priced option, helps steer customers towards the middle-priced option.
π‘ Selling is about providing choices to customers and allowing them to feel in control of their purchasing decision.
π‘ Learn effective sales techniques to convince customers to buy from you.
β‘οΈ Highlight the importance of building trust and rapport with customers.
π Emphasize the need to understand customer needs and provide personalized solutions.
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