💡 Many businesses fail within the first 3 years due to a lack of a well-designed strategy.
🔍 Analyzing the market trends, competition, and consumer needs is essential for success.
💼 Identifying the target audience and focusing on their needs is crucial for selling your product.
🔑 Understanding the target audience and their motivations is crucial for developing a successful marketing strategy.
📊 Demographics and socioeconomic level alone are not enough information to effectively target the audience.
📢 Creating a clear and consistent brand promise is essential for attracting and retaining customers.
🔑 The importance of having a strategy in marketing.
🎯 The key benefits of a brand's product or service to customers.
💡 The significance of aligning a brand's personality with its target consumers.
🔑 Having a strategy is crucial for maximizing the potential of a business.
SELL WITH A STORY - How To Capture Attention, Build Trust, and Close The Sale, by Paul Smith
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