Genesis Automations is a software that connects high-level platforms like Eventbrite or Zapier for integration.
The software can create a workflow using different platforms and automations to handle events and contacts.
You can create separate pipelines in Genesis Automations to manage different processes without affecting each other.
💡 Genesis Automations allows users to create multiple pipelines and track different automations for courses and products.
🤔 The abandoned cart automation in Genesis Automations includes an opt-in submission type and a tag for tracking abandoned carts.
🔀 Users can manually add individuals to workflows or automate the process based on specific actions in the pipeline.
📽️ A new feature in Genesis Automations allows users to generate leads from videos hosted on the platform, enhancing lead qualification and engagement.
💡 By strategically placing an order form pop-up during the video, users can provide value and entice viewers to provide their information for further engagement.
🚀 This feature eliminates the need for registration forms and allows marketers to provide immediate value and establish credibility to increase conversions.
📌 Using visual cues and engaging elements in videos can enhance the viewer's experience.
💡 Including a video preview of a course or product can increase sales and engagement.
🚀 Creating a value stack and clearly monetizing the offer can improve the effectiveness of a sales funnel.
📑 The concept of value stacking is key in influencing customer perspective and increasing perceived value.
💰 Adding bonuses and features to a product or service can enhance its perceived value and justify a higher price.
💼 Perceived value plays a significant role in buyer decision-making, especially when it comes to status and reputation.
🔑 Creating an offer stack with perceived value can make your product more enticing and lead to more sales.
💰 The more perceived value your product has, the more likely customers are to buy and feel like they're getting a deal.
📘 Books like 'Funnel Secrets' provide helpful tips on how to create an offer stack and increase the perceived value of your product.
📚 The speaker recommends books like 'Dot Com Secrets', 'Expert Secrets', and 'Traffic Secrets' for valuable information on the subject.
💻 The speaker highlights the importance of using a tool like GHL or ClickFunnels to make the process of building a solid offer and stack easier.
💌 The speaker advises exploring Google Workspace for better email management and access to Google Meet, Google Drive, and Google Bard.
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