📚 The Art of War is a 2500-year-old book that is still highly studied and its lessons can be applied to various aspects of life.
💪 Knowing when to fight and when not to fight is crucial to winning conflicts and avoiding unnecessary costs.
🎯 Focusing on a specific area or customer group and attacking weak points leads to greater success than trying to diversify or compete with strong opponents.
Avoid focusing on improving management skills that can be outsourced.
Understanding the cost and sacrifices of starting a business is crucial.
Researching and understanding allies is essential in both business and warfare.
Knowing yourself and the enemy is key to success in battles and job interviews.
Knowing your enemy and yourself is crucial in achieving success.
Pay attention to signs in your life or business as they provide important insights.
Be prepared for difficulties by having an emergency fund, good insurance, and becoming an expert in your job.
Knowing what not to do is as important as knowing what to do.
🔑 Choosing the right customers and positioning oneself in a specific way leads to business success.
🧠 Being creative with limited resources is key to achieving goals.
🗓️ Managing tasks effectively by dividing them into specific days increases productivity and focus.
⚔️ Committing fully to a goal without a backup plan leads to achieving success.
📚 Starting a business requires careful planning and strategic decision-making.
🛡️ Putting yourself beyond the possibility of defeat is crucial in achieving success.
💬 Adapting your language and communication style to different groups is important for effective communication.
📝 Having a well-defined plan and making calculations in advance leads to victory.
🎯 Subduing the enemy without fighting is the mark of a skillful leader.
📚 The book 'Blue Ocean Strategy' explains how to win in business without competing in a fierce red ocean.
🔍 SWOT analysis is a useful tool to analyze businesses, competitors, and individuals by evaluating strengths, weaknesses, opportunities, and threats.
📝 Creating a system to eliminate distractions and focus on important tasks leads to greater productivity and success.
🔑 Soldiers must be treated with humanity but kept under control by iron discipline.
💡 The success of a team depends on the strength of its members, not just its leader.
🤐 Secrecy and deception are crucial in both war and business.
👪 Leading effectively requires balancing love and authority.
⚔️ Warfare is based on deception and strategic maneuvering.
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"Nuestra escritura nos representa". Estrella Montolío, lingüista y profesora